1.Business Research

We offer expertise in the design and execution of market surveys and custom market research to meet the specific needs of our Indo Turkiye Bi-Lateral clients.

At Indo Turkish Business Consulting, we carry market research in most industry sectors for SMEs and to large corporates. We have a highly individualized approach in designing and executing market surveys providing customized market research to meet specific needs of our Indo-Turiye clients.

Our team of experts assists our clients in obtaining the market insights that are required to present, grow and expand their business in Turkiye and India. We offer expertise in conducting all phases of both qualitative and quantitative research.

Businesses and Clients are constantly faced with the following questions when looking to ‘enter’, ‘evolve’ and ‘expand’ in the competitive Indo – Turkish markets:

1. How can I understand a new market or a new segment within an existing market?
2. What is the size of market and how fast is it growing?
3. Who are the main competitors, suppliers and customers?
4. What should be my growth KPI’s?
5. Where should my business strategy focus on – growing market share, increasing penetration or finding a new niche?
6. How can I reach out to and penetrate the market better?
7. What is the distribution structure and how do I optimize it?
8. What is the opportunity and how can I better prepare my business for future challenges?
9. What are the substitutes for my service offerings, currently and in the future?
10. What is the regulatory framework required to pursue the venture?

Our solution to these questions is to offer a range of market research and advisory services through

1. Research: Our B2B market research assessment in Indo – Turkish region involves taking samples of our client’s market entry target audience and understanding their motivations and preferences. By researching how our client’s potential audience thinks, feels, and behaves, the strategic planning for attracting the client’s target market becomes more effective.
2. Consumer Research: Our approach to the performing market analysis, often called customer analysis, we offer data & insights on how to get well acquainted with potential customers /consumers in the Indo-Turkish regions
3. Concept and Project testing Research: Our approach to conduct concept and project testing for clients that will assess the client’s market entry concept and enable them to predict the conclusive result of their proposed product or service early in the process. Whether the client is in the early stages of vetting new products, redesigning a marketing campaign, launching a new logo, or starting a loyalty program, we always advise on testing the project concept. By doing so, we assist our clients in measuring the demand, appeal, and uniqueness of their business proposition.
4. Consumer Satisfaction Research: Our concern is “Marketing without data is like driving with your eyes closed.” We conduct customer satisfaction surveys to measure how satisfied or happy the customer is with a product, service or specific point of interaction. In this sense, we ask if the product or service has met with their expectations, met their needs, and if issues have arisen, have they been resolved.
5. Data Collection Research Services: Our Data collection is the process involves, gathering quantitative and qualitative information on specific variables with the aim of evaluating outcomes or gleaning actionable insights for our Indo-Turkish clients in business improvement, helps in taking informed decisions, address the business crisis immediately, measuring effectiveness of strategies and to determine the cause of business proble
6. Business Advisory Services: We offer advisory services in operational review and improvement of an organisation, analysis of a business management system especially Market Strategy, Business Strategy, Mergers and Acquisitions of projects, Marketing, Sales, Business Development Customer engagement systems and growth propositions Our Business Advisory Services, findings and recommendations enable our Indo-Turkish clients in concise decision making.

 Our Business Advisory Services are:

1. Industry Market Analysis: Our market analysis services are a thorough assessment of a market within a specific industry. With this analysis, we enable the client’s perfection in understanding of the dynamics of the market, such as volume and value, potential customer segments, buying patterns, competition, and other important factors. Depending on the current stage of business, we recommend a detailed market analysis as a part of the business plan, since it provides a greater understanding of the target audience and competition, eventually helpful in building a marketing strategy.
2. Competitive and Customer Assessment: Our competitive analysis involves researching major competitors to gain insight into their products, sales, and marketing tactics. A few benefits of conducting a competitive market analysis are implementing stronger business strategies, warding off competitors, and capturing market share.

3. Market Share Research: Our market sizing, share and segmentation analysis uses informed estimations to determine the potential market volume and sales revenue. It helps our client in how to calculate a total addressable market to launch into a new market or to venture into a start-up.

4. Pricing Analysis: Our goal of a pricing analysis to the client is to identify opportunities for pricing changes and improvements, evaluating the current pricing strategy against market demand.

5. Value Proposition Development: Our divergence approach helps a client generate a new insight and perspective for company, define future strategy by market trends, think beyond their traditional product offerings and envision new concepts, designs, and product or line extensions.

6. Value Chain Analysis: Our focus on the extensive value chain activities – including design, production, marketing and distribution – that businesses conduct to bring a product or service from conception to delivery. Those companies that produce goods, the value chain starts with the raw materials until it is sold to consumers. Value chain analysis finds deficiencies in these processes and improves them, saving money, improving quality and expediting time to market.

7. Feasibility Analysis: Our Feasibility Analysis that considers all of a client’s project study of relevant factors including economic, technical, legal, and scheduling considerations, project’s cost and return on investment and also probabilities of revenue generation from sales.

8. Business Plan: Our business plans are for start-up and established clients. They are strategic and definitive in defining detail a company’s objectives, plans to achieve its goals, developing or improving a business plan comprising of marketing, financial, and operational standpoints, gain funding or bring on new business partners.

3. Cross Border Trade Development
4. Market Entry Strategy:

As a Business Consulting firm, we specialize in full stack engagement of market entry strategy for clients from initial market overview to implementation, backed up by concrete market intelligence

We help our clients successfully complete entry projects in the Indo-Turkish Region, through our expertise of Market and Consumer Research, Deep understanding of local business models, business planning, market entry and, growth strategy capabilities. We begin by carrying out an extensive market potential evaluation for our client’s product, and suggesting to drop or adapt products/services for the new market. Our team assists with location evaluation, investment and cost analysis, arranging site visits, land acquisition, developing a local leadership team, business process design, IP and technology protection and much more.

Our go-to-market strategy proposals overcome client challenges and enables capitalization of new opportunities, understand the complexities of new market, seek out suitable business partners in the local area, and objectively assess their own capabilities. Ultimately, we partner with our clients to select the optimal mode of entry considering multiple business scenarios and map out an effective investment journey.

2. Distributor and Importer Match Making:

Our B2B matchmaking across Indo-Turkish clients focus is on the meeting of companies with the aim of creating new collaborations and innovative synergies through the expansion of markets and the exchange of information.

As a distributor and importer search business consulting firm, we take calculative efforts in matching the offerings and expectations of cross border importing or alliance stake holders. we believe it is a fundamental first step in creating a winning match is mutual trust that lays the foundations for a valuable partnership.

We always keep an eagle eye in creating new business relations between different sectors and sizes of industry players. If you are eying to collaborate with Indo-Turkey corporates, institutional and industrial partners and investors, we will help you to build relevant networks, to develop long term business relationships.

 

3. Indo-Turkish Trade Delegation Support

Participating in international trade delegations and missions provides direct contact with decision-makers, relevant experts, and key figures from the respective areas of industry and companies present

Our trade delegations support services with a focus on Indo-Turkish countries, with a mechanism for promoting cross-border collaboration and creating new business opportunities.

We offer our clients and client groups with ready to engage for business-to-business meetings and tailor-made workshops and, focused on providing networking opportunities for those interested in elevating their businesses and expanding it to new or existing Indo-Turkish markets